-
Archives
- January 2021
- September 2020
- February 2020
- January 2020
- December 2019
- September 2019
- August 2019
- May 2019
- November 2018
- July 2018
- May 2018
- March 2018
- November 2017
- October 2017
- September 2017
- August 2017
- June 2017
- February 2017
- November 2016
- September 2016
- July 2016
- April 2016
- December 2015
- November 2015
- October 2015
- September 2015
- August 2015
- July 2015
- June 2015
- May 2015
- April 2015
- March 2015
- February 2015
- January 2015
- December 2014
- November 2014
- October 2014
- September 2014
- August 2014
- July 2014
- June 2014
- May 2014
- April 2014
- March 2014
- February 2014
- January 2014
- December 2013
-
Meta
Tag Archives: Generals
Data: fighting hard in the newsbrand trenches
Here’s a piece that I wrote for The Media Briefing about the use of data in media (they serialised it and ran it over two days). I thought it might be about “big data” when I started out (see a … Continue reading
Posted in Business, Digital Media, Marketing, Media, Newspapers
Tagged Andrew Miller, behavioural targetting, big data, CNN, Darrel Kunken, data, Duncan Painter, Dunnhumby, Generals, Huffington Post, Jimmy Maymann, Matt Keylock, Mike Darcey, Neilsen, OCR, Partner Studio, passive personalisation, Peter Bale, Sanjeevan Bala, The Stream, Tom Betts, Tony Gallagher, trenches
Leave a comment
Neil Sharman 